Feminine hygiene products are usually the personal care items or products which are utilized by women, made up by layers of quilted cotton fabrics and other layers of plastics and absorbent polymers, which is resistant to liquids.

Global Feminine Hygiene Products Market: Growth Factors

The global feminine hygiene market is projected to experience major growth rate in the years to come. This is accredited to increase in disposable income in several countries and change in standard of living amongst the global population. Rising knowledge on female hygiene and health and the presence of low-price feminine hygiene items are the major aspects that are anticipated to propel the demand for feminine hygiene products in the years to come. In addition to this, government is taking several initiatives to encourage the use of the feminine hygiene products such as educational programs and camps which positively affects the growth of the market.

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Global Feminine Hygiene Products Market: Segmentation

The global feminine hygiene products market can be classified based on distribution channel, product type, and region. On the basis of product type, the global feminine hygiene products market can be categorized into cleaning & deodorizing products and menstrual care products. Menstrual care products can be sub-divided into panty liners, sanitary napkins/pads, menstrual cups, period panties and tampons. The sanitary pads/napkins sub-division accounted for the highest market share of the menstrual care products division. Conventionally, cloth menstrual pads were majorly used which have regained its significance owing to safety and hygiene issues of commercially accessible sanitary pads. The deodorizing and cleansing products division can be sub divided into douche, deodorants, feminine soaps, feminine powders, feminine wipes, disposable razors & blades, bikini wax, internal cleaners, and sprays protection. Based on distribution channel segment, the global feminine hygiene products market can be divided into, drug stores, supermarkets, online & other channels, and pharmacies & beauty stores.

Global Feminine Hygiene Products Market: Regional Analysis

Asia Pacific has appeared as the biggest market due to huge population, rising per capita income, increasing number of working-women, and increasing health knowledge among women. Japan, China, and India control the market in Asia Pacific region.

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