Speaking about the partnership, Nagarajan, official spokesperson of Vembu commented, “We are extremely happy with the distributorship signed with Opex-IT. We firmly believe in our distributors and reckon that they would help us achieve our objectives more than we expect. Our first step would be establishing brand Vembu in UK with Opex-IT as our distribution partner and we would ensure that Opex-IT gets all the support needed from us”Below are the excerpts from an interview with Zahid Anwar, Director of Opex-IT
a) Tell us briefly about Opex-IT?
Zahid: Opex IT Group was created as a ‘Next Generation Distributor’ working directly with disruptive, cutting edge technology manufacturers and partners to more effectively help customers benefit from the latest innovations.
As a new breed of value-added, sales centric distributor; Opex Group specialise in the delivery of flexible, pay-as-you-grow solutions coupled with unparalleled levels of sales activity and business generation services for partners
b) What kinds of products & services you offer? Can you brief about that?
Zahid: The founders have considerable expertise in storage across mainstream and niche manufacturers so our initial focus is storage-related technologies including Zadara, the first storage vendor to offer a true consumption model, Data Resilience who produce a portable data centre-in-a-box based on the hyper-converged infrastructure from Scale Computing and an ultra-dense optical archiving solution from Alliance Storage Technologies. We’re also adding subscription-based security and identity/access management to our portfolio so Vembu is the perfect bridge between the two disciplines for our reseller partners.
c) What was the reason behind choosing Vembu as your strategic partner in your region?
Zahid: First, the Vembu BDR suite is feature-rich, high-performance and reliable. The software is more than capable of competing well with products that hold the largest market share today. Vembu provides a cost-efficient alternative without compromising on functionality, quality or performance. As a company, they are very agile and the channel team is one of the easiest to work with. The Opex Group approach also works well for vendors new to the region who want to gain rapid footprint and reference customers so we share the same goals.
d) What do you tend to achieve by partnering with Vembu Technologies?
Zahid: Our intention is to ramp business to show we can generate revenue with our model much more quickly than a traditional distributor. Vembu addresses a mainstream requirement and should enable us to expand our reseller base – we have already engaged the interest and support of a partner we planned to approach in our second stage of growth. This is a strategic relationship for Opex Group that will also allow our data storage resellers to grow their own income with a product that slots easily into their existing business.
General Testimonial of two or more lines, which you would like to provide
Our business depends on products that are simple to manage yet have a real depth in functionality and are quick to engage interest. Vembu ticks all of these boxes and more, at a very competitive price. It’s already proving to be the right product at the right time for Opex Group and our customers.