Online businesses in India have today immense market opportunity, as the platform is still unexplored in a number of ways. They also get the required backing from the top-most investors and solutions to all their logistics conundrums with ease, from the digitals service providers and ERP solutions. Still, the businesses fail to take off at the required speed as customers often complain of in-efficient credit card online payment processes, which are tiring, un-intuitive and carry on with a very slow pace, with high failure rates. Start-ups suffer the most as most of their business is lost, and they also suffer from loss of reputation.EBS, the leading credit card payment gateway and merchant account service provider in India (a part of Ingenico Group with footprints in 6 continents and 125 countries across the world) has sufficiently improved the online payment system in India and brought it up to the international standards. While offering 100+ payment options to customers (in the form of debit cards, credit cards, international cards acceptance, IMPS, net banking, cash cards, Pay Pal and Digital Wallets like mobikwik among others), the company has made the credit card online payment process exceptionally efficient, yet simple, by offering sophisticated features like Auto Retry and Smart Routing. So while the “auto retry” module helps the customers to retry for the payments or to make the payment through a different payment option in case there is wrong password combination or the card has crossed its expiry date, the “smart routing” option dynamically routes the transaction to the best performing gateway on the basis of EBS proprietary algorithm. The EBS payment gateway has plug-ins for all major shopping carts; it offers international payment support (Indian sellers can now explore international selling avenues as well) and also offers analytics for measuring and improving the performance of an online business.
The PCI:DDS compliant credit card payment gateway provider also offers exceptional security and fraud-and risk-prevention measures like device fingerprinting, IP geo-location, real-time behavioral mapping and cross-merchant intelligence among others, so that fraud and risk can be prevented at multiple points.
E-commerce Indian market currently stands at around $12 billion, and will soon cross the $50 billion mark, within 5 years. EBS offers the best of security and sophistication for both Indian and international payments acceptance.
About the Company:
EBS Billing Solutions was established in the year 2005 and has its headquarters based at Mumbai. It is PCI DSS 3.0 compliant and is also ISO 27001:2001 certified. The two key services offered by the company include the online/mobile payment processing services and the fraud prevention services. The renowned company has a very influential client list as well that includes Snap Deal, OLA, Infibeam and First Cry among others.