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Jithin C James
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Santoni Manufactures Leather Straps Exclusively For Iwc Schaffhausen
Schaffhausen/Corridonia, August 2011 – Masters of their respective crafts, the Swiss watchmaking company IWC Schaffhausen

BriefingWire.com, 8/22/2011 - Schaffhausen/Corridonia, August 2011 – Masters of their respective crafts, the Swiss watchmaking company IWC Schaffhausen and the Italian high-end shoe manufacturer Santoni stand for unique products of the highest quality. So why not team up? Already their partnership has resulted in straps manufactured by hand exclusively for IWC Schaffhausen.

“The values we share with Santoni form an ideal basis for working in partnership,” explains Georges Kern, CEO of IWC Schaffhausen. “We are particularly pleased that the extravagant Portofino Hand-Wound Eight Days from IWC is firmly held by these high-quality leather straps from Santoni.” The flagship of the latest generation of the Portofino watch family was unveiled to the public at this year’s SIHH watch show in Geneva. The appeal of the Portofino Hand- Wound Eight Days lies in its understated elegance, timeless beauty and precision craftsmanship. The exquisite designs from the renowned top-quality shoe manufacturer Santoni share the watch’s defining attributes. Fine Italian straps have been developed for fine watches – the unique product of a thoroughly successful co-operation. Giuseppe Santoni shares this conviction. He is the second generation to manage the company, and is also a long-standing fan and collector of IWC watches. “IWC Schaffhausen has proved an ideal partner for us, sharing our philosophy of excellence, perfection such as meticulous attention to detail, and our love of craftsman ship and beauty.”

All variants of the Portofino Hand-Wound Eight Days are held by Santoni straps made exclusively for IWC Schaffhausen. They are available in two different shades of brown, as well as in black. Santoni processes the leather to have an exclusive patina before it even leaves the factory. In addition to this characteristic dyeing process, the exquisite straps are also recognisable from the orange-coloured leather lining, typical of Santoni. Furthermore, they come complete with pin clasps as standard; folding clasps are available as an option.

Two companies combine highest expertise with first-class quality

IWC Schaffhausen and Santoni announced their cooperation at the beginning of 2011. They plan to work together on various projects over a five year period. To mark the start, Santoni is producing exclusive leather straps for the Portofino Hand-Wound Eight Days from IWC Schaffhausen.

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