The World's Greatest Brands - We are a group of researchers. We have a research-based listing using both primary and secondary data researched across sixteen industries and sixty two sub-categories evaluating Brands from 12 countries. The Process Reviewer for this research-based listing is PricewaterhouseCoopers P.L.
In our mission brands are scanned, researched, understood, and after much deliberation by a competent team of experts.
More information about The World's Greatest Brands is available at the company’s website: http://www.theworldsgreatestbrands.com