IMARC Group’s latest report, titled “Bath Soap Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026,” finds that the global bath soap market size is witnessing moderate growth in 2020. Bath soap is a personal care product that is formulated using a combination of alkalis like caustic soda and caustic potash. It also consists of ingredients such as glycerin, vegetable or animal fats and other additives like allantoin, propylene glycol, sodium laureth sulfate, and triethanolamine. Bath soaps are used as a cleaning agent for unclogging pores, removing debris and dirt and conditioning the skin for a healthier appearance. Nowadays, they are available in various forms like bars and flakes, which individuals regularly utilize to soften the skin and maintain their hygiene.As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
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Global Bath Soap Market Trends:
The global bath soap market is primarily driven by the growing awareness among the masses regarding personal hygiene and grooming. The increase in the population and economic growth has resulted in improving living standards, which is propelling the demand for soap across the world. Besides this, the leading market players are introducing innovative product variants targeted toward a specific consumer segment, such as children. Several manufacturers are also extensively investing in improving the aesthetic appearance of the product by using attractive and vibrant designs and colors of the packaging. Furthermore, the rising trend of product premiumization has encouraged consumers to shift toward using soaps made with natural and organic ingredients, such as aloe vera, shea butter, sea salt, lavender and calendula. On account of these factors, the market value is expected to reach US$ 27.2 Billion by 2026, exhibiting a CAGR of 4.6% during the forecast period (2021-2026).
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Competitive Landscape with Key players:
The report has also analysed the competitive landscape of the market with some of the key players being.
Procter & Gamble Company
Unilever NV/PLC
Colgate-Palmolive Company
Bath Soap Market Segmentation:
Our report has categorized the market based on region, product type, form and distribution channel.
Market Breakup by Product Type:
Premium Products
Mass Products
Market Breakup by Form:
Solid Bath Soaps
Liquid Bath Soaps
Market Breakup by Distribution Channel:
Convenience Stores
Supermarkets and Hypermarkets
Pharmacies
Specialty Stores
online
Market Breakup by Region:
North America (United States, Canada)
Europe (Germany, France, United Kingdom, Italy, Spain, Others)
Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
Latin America (Brazil, Mexico, Others)
Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Other)