TALLINN, EE, July 15, 2021 - (ACN Newswire) - The crypto industry has a unique marketing environment - being a cutting-edge industry, traditional (even digital-traditional) marketing strategies have proven to be ineffective at capturing the attention and interest of today's crypto consumers. Heavy users of social media, the younger crowd relies more on word of mouth than ads or news. According to recent research, the influencer market will reach nearly $14 billion this year, and it is no wonder that this shift in paradigm will be felt in the crypto sphere.

Take the example of Elon's Musk's infamous support for Dogecoin. The latest tweet recovered the 10% drop it witnessed a day earlier. One tweet can be the difference between the life and death of the next breakthrough in the digital asset space. Such is the power of influencers in crypto.

Coinfluence: The Crypto Influencer Platform of the Future

Coinfluence solves the crypto influencer marketing problem by connecting upcoming projects with a wealth of high-level influencers. The outcome is an environment where projects get access to high-quality social media influencers that can attract the right crowd and increase the chances of a successful launch while the influencers get to be a part of the next breakthrough in crypto, creating fantastic win-win situations. And of course, a good project doesn't necessarily translate into a successful one if it remains under the radar. Access to a wide range of influencers means that it will get the right exposure, putting it on the map where it truly belongs.

Coinfluence achieves this with a tight-knit set of strategies. First, any project that wishes to be listed must go through a stringent quality check that is based on a multitude of factors, allowing only thoroughly vetted projects to be listed. This creates a cleaner and better option for investors, whilst protecting the market from scams, rug pulls, and bad actors.

At the centre of this whole ecosystem is the CFLU token, designed to assist projects and influencers to achieve mutually beneficial outcomes. Approved projects get to hold their token sales through the launchpad, where the community can acquire their tokens using CFLU. Each transaction gets taxed, with the amount being distributed for liquidity, staking rewards and marketing. At the same time, the deflationary token model should push the CFLU price upwards.

CFLU Token Sale Event

Driving the economics behind Confluence's ecosystem is the Binance Smart Chain-based BEP-20 compliant CFLU token. Based on the principles of deflation, there are a total of 1 billion CFLU, of which 650 million are already available in the currently ongoing token sale. The event is phase-based, with each of the 100 successful phases making the CFLU progressively more expensive (currently phase 1 has a price of 0.0056 USD per 1 CFLU).

Out of the 650 million CFLU, 100 million have been set aside for financing the platform developers. To give confidence to projects, influencers and users of CFLU, a vesting schedule will allow the team access to 20% of the funds, with the rest being released periodically. This ensures that rugpulls are guaranteed against.

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