Philadelphia, PA - Marketing your own business can be a daunting prospect, especially if you have no experience doing it. If a business has the money to invest in a professional to do it for them, then they’re set. But if you, like many other small business owners, cannot afford to hire professional marketing agencies and are limited to your own efforts, you probably feel lost.
Our office of therapists is relatively new; we each started as individuals with a few patients, and then decided to come together to share offices and resources, and hopefully grow our client base. None of us had any experience in marketing, and we couldn’t afford to hire someone else to help us. We knew that we needed to start promoting our joint venture immediately, but had no idea how to do so.
A visit to my dentist sparked a little idea when, as I stood at the desk to pay, I received my little goodie bag of toothpaste, a toothbrush, and dental floss all conveniently imprinted with my dentist’s information. If he could do that, then so could we, and I turned online to see what promotional products we could try using to market our business.
I thought that stress balls would be perfect for therapists to give to clients, and IASpromotes.com had so many different ones to choose from I had to hold myself back from ordering novelty shaped flip flop stress relievers. A basic smiley face stress ball was good to start with, and I used IASpromotes.com’s easy design tools to add our office’s information to it. After my next appointments, I gave clients a promotional stress balls as a thank you. One client asked for another one on her second appointment because her son loved playing with it!
We started getting calls by new clients who had been referred to us – one woman mentioned that she got our information from her play group friend after her child started playing with the little boy’s smiley face ball. My colleagues were thrilled, and in addition to ordering more stress balls from IASpromotes.com (including a few novelty ones for those that specialize in child therapy), we consulted with IASpromotes.com to order some promotional pens and other office supplies. If a little stress ball can help us get our information out to new clients, then other useful promotional products will continue our marketing efforts.
About the Company:
For nearly two decades Independent Ad Specialties, online at IASpromotes.com has been assisting businesses, agencies, non-profit organizations, universities and other entities of all sizes purchase promotional items and corporate giveaways. The company is dedicated to carrying eco friendly promotional products, corporate promotional gift and corporate gifts, corporate giveaways made from recycled, organic, sustainable, and/or ethically sourced material. They have the largest selection of Imprinted Items such as promotional ice scrapers, promotional golf accessories, calendars, ceramic mugs, mouse pads, USBs available online and off, with extensive knowledge and resources for creating custom items sourced domestically and abroad to your specifications.