The Facial Tissue Paper Market is witnessing steady growth as consumers increasingly prioritize hygiene and convenience. Facial tissues are widely used in households, workplaces, healthcare, and travel, offering soft, absorbent, and disposable solutions for daily use.Urbanization, rising disposable income, and changing lifestyles are driving higher consumption, especially in emerging markets. Manufacturers are focusing on sustainable and eco-friendly tissue products made from recycled paper or biodegradable fibers. Premium tissue variants with added moisturizers and softness are gaining popularity in high-income markets.
Asia-Pacific dominates consumption due to large populations and expanding retail infrastructure, while Europe emphasizes eco-friendly and high-quality products. With increasing hygiene awareness and innovative product offerings, the Facial Tissue Paper Market is expected to maintain steady growth.