The global fantasy sports industry size was valued at USD 31.6 Billion in 2025. Looking forward, IMARC Group estimates the market to reach USD 67.7 Billion by 2034, exhibiting a CAGR of 8.82% during 2026-2034. North America currently dominates the market, holding a significant fantasy sports market share of over 35.0% in 2025.Download a sample PDF of this report: https://www.imarcgroup.com/fantasy-sports-market/requestsample
Growing demand for fantasy sports in India stems from surging smartphone penetration and affordable data, enabling seamless access for over 300 million users, with 75% under 35 years old. IPL events drive massive engagement, generating ?4,150–?4,350 crore in revenues during IPL 2024, where 65% came from tier-2/3 cities. Platforms like Dream11, with 250 million users, leverage cricket's dominance—85% of players focus on it—boosting daily participation.?
Regulatory clarity via the Federation of Indian Fantasy Sports (FIFS) and proposed Fantasy Sports Regulatory Authority (FSRA) fosters trust through age verification and transparent scoring. The sector's ?8,200 crore revenue reflects sponsorships like My11Circle's ?625 crore IPL deal, despite a 10% dip from tax changes. These factors, alongside kabaddi and football growth, sustain user retention and innovation.
Key Market Trends & Insights:
Smartphone Accessibility
Affordable smartphones and high-speed internet have propelled fantasy sports participation, especially in tier-2 and tier-3 cities, accounting for 65% of IPL revenues. Platforms like Dream11 report 250 million users, with 75% under 35, enabling daily team creation and contests from remote areas.?
IPL-Driven Engagement
IPL tournaments fuel explosive user activity, generating ?4,150–?4,350 crore in platform revenues, with daily cash users rising 2.8 times versus non-IPL periods. Dream11's AI-powered "Manager Mode" and celebrity campaigns boost participation, turning passive viewers into active competitors.?
Non-Cricket Diversification
Kabaddi and football fantasy leagues gain traction, reducing cricket's 85-90% revenue dominance. Platforms introduce year-round contests, attracting new audiences; kabaddi's rising viewership creates specialized leagues with exclusive rewards for enthusiasts.?
AI-Powered Personalization
AI analytics deliver real-time player insights and adaptive team suggestions, enhancing win rates. Features like "Quick Join Mode" on Dream11 increase engagement, while fraud detection ensures fair play, with users spending 15-20 hours weekly on research and management.?
Regulatory Confidence
FIFS recognition as skill-based gaming and proposed FSRA build trust via age verification and transparent scoring. Despite tax hurdles, sponsorships like My11Circle's ?625 crore IPL deal persist, supporting 300 million users amid clearer state-level approvals.
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