17-may-2019 It is anticipated to expand at a CAGR of 7.5% during the forecast period. Rising demand for innovative flavors coupled with the tendency of impulse buying among consumers is expected to drive the growth.Asia Pacific is expected to witness the fastest growth in near future, owing to supportive government policies and growing population. North America is estimated to hold the maximum market shares of approximately USD 4.42 million by 2025. As a result of growing demand for tropical fruits in U.S. and European countries, many large scale manufacturers are getting into the market, especially in developed regions like Europe and U.S., among others.
Frozen fruit bars are available in various flavors. The circus flavor is projected to hold the maximum market share of approximately USD 2.32 million by 2025. Availability of variety of flavors and rising consumption of frozen fruit bars as snack are some of the major market drivers.
Manufacturers are introducing innovative new products by including exotic organic flavors, functional ingredients, and herbal fillings, in product formulations to meet the consumer demand. For instance, companies are making other exotic flavors such as lemons, coconuts, and tropical fruits to bring variety. Companies are making low-fat and low-calorie bars to cater to high demand from health-conscious consumers, which is expected to further drive the product demand.
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