Yay! So, you have thought about it long and hard, daydreamed about it for weeks now, and written brainstorm after brainstorm about it in your journal: your dream is to start a successful bakery business. Owning your own bakery is exciting and gives you an enormous amount of creative freedom- the world is your croissant (see what I did there?). The modern bakery creates unique baked goods and serves a unique market as well. Did I mention you do not have to have a culinary degree to own a bakery? Nevertheless, getting all the fine print and details finalised and organised before your grand opening takes much work and lots of research. Hopefully we can make your lift a bit easier with this guide and help you start your own successful bakery business. Develop a Bakery Plan
The first step when forming any business is to develop a plan. This covers all the details and serves as a roadmap for the days to come. Be sure to decide what type of bakery you are going to run: is it a commercial bakery? Is it a bakery plus café? Is it a speciality bakery? The options here are endless. After determining your niche, write it out- everything. Here is a quick list of what your business plan should include- executive summary, company overview and mission statement, market analysis, business offerings, management structure, advertising strategy, financial breakdown, distribution channels.
Secure Your Space & Licenses
Next, once the fine print is finalised and you have a clear business plan, you should begin searching for the perfect commercial space to operate your bakery out of. Keep in mind how much foot traffic the space gets, how visible it is from a well-trafficked area, nearby competition, and demographics of the area; however, before you sign a lease for a space you should make sure you have the proper permits and licenses. Since the food industry is heavily monitored, ensuring your business is legal is a critical step. Types of permits often depend on location, so check before you regret!
Choose the Right [FURL=http://www.macpan.com.au/]Commercial Bakery Equipment[/FURL]
While small bakery equipment such as spatulas, knives, mixing bowls, and storage boxes is necessary- of course-, choosing the right commercial bakery equipment is key to your daily operations. Consider what niche your bakery specialises in and the types of goods you will be whipping up in the kitchen; what you create will determine which commercial equipment to choose. Do you need a large oven for big-batch orders, or a smaller oven? Commercial bakery equipment can include everything from industrial-sized mixers to display cases, preparation tables, and refrigerators.
Market and Advertise
Finally, you have developed your plan, gotten the correct permits and secured a space, picked out your equipment, and set up shop; now it is time to market and advertise. Without marketing, how will customers find your amazing new business? This is where developing a marketing strategy (as well as an advertising budget) comes into play. Create the proper social media channels, print flyers, ad campaigns, or whatever your strategy calls for to get customers through the door.