Market Size in 2024: USD 65.1 Billion

Market Forecast in 2033: USD 116.6 Billion

Market Growth Rate: 6.70% CAGR (2025-2033)

According to the latest report by IMARC Group, the Japan business travel market size reached USD 65.1 billion in 2024. Looking forward, IMARC Group expects the market to reach USD 116.6 billion by 2033, exhibiting a CAGR of 6.70% during 2025-2033.

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Japan Business Travel Industry Trends and Drivers

The Japan business travel market is seeing a major rebound as international business travel resumes, with companies shifting towards in-person meetings to follow up on contract negotiation, partnerships and innovation as the world enters a phase of recovery and realignment of global supply chains. Other factors include travel for conferences, learning and development and the expansion of organizational operations. The pandemic has seen a return to hybrid working and with it the demand for more sustainable travel. Wider adoption of technology to support business travel with digitized bookings, virtual reality venues and AI-powered personalization is also improving the efficiency and experience of travel. There are proposals to waive visas, develop high-speed rail, and provide incentives to stay in green hotels, among other efforts to revitalize the economy and put Japan back on the world map of business travel destinations as a leading MICE destination once again.

With a surge of interest in wellness and "bleisure" travel, physician-led products have emerged, such as executive lounges and health streams. Airlines, hotels and tech companies are working together to deliver contactless solutions, hotel wellness apps, and carbon offsetting as part of corporate social responsibility schemes. Other factors which have contributed to the growth of business travel from Japan include expanding air networks, including the introduction of low cost carriers, direct services to key Asian hubs (Singapore, Hong Kong and Bangkok) and the availability of low cost, low commitment products to a wealthy and tech savvy customer base.

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Japan Business Travel Market Segmentation

The market report provides a comprehensive analysis of the segments, highlighting those with the largest Japan business travel market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments:

Type Insights:

Managed Business Travel

Unmanaged Business Travel

Purpose Type Insights:

Marketing

Internal Meetings

Trade Shows

Product Launch

Others

Expenditure Insights:

Travel Fare

Lodging

Dining

Others

Age Group Insights:

Travelers Below 40 Years

Travelers Above 40 Years

Service Type Insights:

Transportation

Food and Lodging

Recreational Activities

Others

Travel Type Insights:

Group Travel

Solo Travel

End User Insights:

Government

Corporate

Others

Regional Insights:

Kanto Region

Kansai/Kinki Region

Central/Chubu Region

Kyushu-Okinawa Region

Tohoku Region

Chugoku Region

Hokkaido Region

Shikoku Region

Competitive Landscape

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player position