Instead of sharp concise reporting on issues of the moment, journalists have simply repeated  the same news every hours on the hour 24 times a day - with never-ending 'views' of those reports by the selective use of biased commentators to blend with the views of editors being reinforced.When linked to the political bias of each newspaper being repeated all over again on the TV news stations, and with the majority of British national newspapers being historically biased towards the Conservative party, this inevitably results in the nation being persuaded in a one-sided direction definitely NOT in the national interest, the biggest problem with this structured approach to journalism naturally ends up with more elections won by the Conservative party.  
Unfortunately, the only available platform to highlight and challenge this is the actual body that creates the bias in the first place.
To this end a new online platform has been created to address this undemocratic system, which removes directly the control of the narrative away from both politicians as well as the highly motivated media towards the British Public on a daily basis - instead of just one election every 5 years.
The Get Back To Great Britain campaign is the upgraded version of what Marcus Rashford did to change Boris Johnson's mind about dropping the £15 child allowance  Click Here in 2020 - all created initially by a small social media group of around 20,000 initially which grew to around 1 million.   
What that demonstrated was that with the profile of just one highly successful and popular young football star and members of the public could do to turn the huge ship of government around in the blink of an eye.
With the aims of GB2GB to repeat at scale what Marcus did in 2020, the thoroughly biased British media, along with their aggressive and unwanted dialogue offensive to most decent people in the UK, along with the politicians who promote that dialogue - now with the questions that influential business owners, celebrities, and others with influence in the UK will be asked to choose which side they are on - this will have to change when the mass of members raise those issues collectively.
The role of Celebrities and other people of influence:
When celebrities in the UK, with fan bases collectively in excess of tens of millions of followers are asked direct questions about some of the more morally repugnant issues they will only have 3 options of responses:
An example would be:  Do you agree with (followed with a specific morally challenging question)?
Option 1/. YES
Option 2/. NO
Option 3/. No response or 'not sure' - this response will naturally be regarded as a YES. 
Results (without names quoted initially) would be published with the well used, often abused phrase, 'due to the public's right to know'.
A completely different example of the function of GB2GB  Click Here  would be addressed to a specific category of commerce. For instance 2 Supermarket based companies with interests in petrol stations as part of their groups profit making sectors would be asked:
Why has your profit margin on fuel prices at the pumps increased dramatically since 2017
Option 1/. A clear and provable explanation  
Option 2/. No response or 'not sure' - this response will naturally be regarded as an admission of greed.
When looked at rationally, the idea that government's and companies can be challenged collectively by a large group of voters/customers it must be seen as a change for the good.