The video streaming software market was valued at over USD 8.86 billion in 2024 and is projected to grow at a robust Compound Annual Growth Rate (CAGR) of 19.50% during the forecast period of 2025-2034. By 2034, the market is expected to surpass USD 52.62 billion. The increasing demand for high-quality streaming content, the expansion of OTT (over-the-top) platforms, and advancements in video streaming technologies are the primary drivers of this exponential growth.Video Streaming Software Market Size
In 2024, the video streaming software market reached a value of USD 8.86 billion. This market includes software solutions that enable the delivery of live or on-demand video content over the internet. The increasing consumption of digital content across various devices, such as smartphones, tablets, and smart TVs, is expected to continue driving market expansion. By 2034, the market is projected to grow to over USD 52.62 billion, with a CAGR of 19.50%, fueled by the adoption of video streaming in media, entertainment, education, and business sectors.
Video Streaming Software Market Trends
Rise of OTT Platforms: The growing demand for over-the-top (OTT) services such as Netflix, Amazon Prime, and Disney+ has significantly driven the adoption of video streaming software. These platforms rely on advanced streaming technologies to deliver seamless, high-quality video content to millions of subscribers worldwide.
Cloud-Based Video Streaming: Cloud-based video streaming platforms are becoming increasingly popular due to their scalability, flexibility, and cost-effectiveness. Cloud services enable streaming providers to manage large volumes of content, scale their operations efficiently, and reach a global audience.
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Video Streaming Software Market Growth
Enterprise Adoption: Businesses across various industries, including education, corporate training, and retail, are increasingly leveraging video streaming for webinars, training sessions, and product demonstrations. The shift to remote work and online learning has further accelerated this trend.
Technological Advancements: Continuous advancements in streaming technologies, such as 4K and 8K video quality, augmented reality (AR), and virtual reality (VR) integration, are enhancing the appeal of video streaming software and contributing to market growth.
Video Streaming Software Market Forecast
The video streaming software market is expected to grow at a CAGR of 19.50% from 2025 to 2034. By 2034, the market is anticipated to reach a value of over USD 52.62 billion. This growth is fueled by increasing demand for digital content, the expansion of OTT platforms, and technological advancements in streaming and cloud solutions.
Competitive Analysis
Kaltura, Inc.: Kaltura is a prominent player in the video streaming software market, offering a flexible video platform for businesses, educational institutions, and media companies. Their solutions cover live streaming, video hosting, and video monetization, catering to a wide range of industries.
Others: Other notable players in the video streaming software market include Brightcove, Vimeo, and Haivision, all of which offer innovative solutions for video hosting, live streaming, and content monetization.