Global Virtual Reality Content Creation Market - InsightsVirtual reality creates a digital environment to provide real lifelike experience to the user. Rampant growth of the gaming sector is a major factor for the growth of virtual reality content creation market. Increasing demand for virtual reality games on various platform such as smartphones, PlayStation, and computer have accelerated the growth of gaming segment in the virtual reality content creation market. Adventure Time, Vanguard V, Proton Pulse, Need for Speed No Limits VR, Grand Theft Auto VR, Rez Infinite, Thumper, Kittypocalypse, and Hover Junkers are some of the games based on virtual reality.
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Virtual reality is the creation of simulated environment using computer technology. Increasing adoption of virtual reality technology by various application such as branding & marketing, manufacturing, healthcare, entertainment, retail, and education are some of the key factors driving the growth of the global virtual reality content creation market. Moreover, Increasing technical advancement such as development of smart glasses, head mounted displays and increasing adoption of technology by enterprises for various application such as on the job training, virtual offices for remote teams, training such as virtual meetings, and education are fueling the growth of virtual reality content creation market.
Market Dynamics
The increasing adoption of virtual reality technology have boosted the growth of market globally, owing to the adoption of virtual reality technology by news and entertainment. For instance, in 2015, the New York Times news magazines launched a virtual reality film, which shows children’s eradicated due to war. The on-demand series providers have also adopted the virtual reality technology. For instance, in 2016, HBO adopted the virtual reality 360 degree content for Game of Thrones series. Increasing gaming platform have accelerates the growth of virtual reality content creation market. In 2016, Sony launched a PlayStation VR in the market. The adoption of virtual reality technology provided the new platform to the retail industry for marketing and branding their products. For instance, German automobile manufacturer Audi has adopted the technology by permitting users to use head mounted devices to see the interior of the vehicles.
Detail Virtual Reality Content Creation Market Segmentation:
Global Virtual Reality Content Creation Market, By Content Type:
Videos
360 Degree Photos
Games
Global Virtual Reality Content Creation Market, By Component:
Software
Services
Global Virtual Reality Content Creation Market, By Application:
Gaming and Entertainment
Engineering
Healthcare
Real state
Retail
Military
Education
Others
Key companies covered as a part of this study include 360 Labs, Blippar, Koncept VR, Matterport, Panedia Pty Ltd., SubVRsive, Vizor, Voxelus., WeMakeVR, and Wevr
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