A major contributing factor to the market’s expansion is the rapid growth of the industrial sector in emerging economies such as India, Mexico, and Brazil, particularly following their recovery from the COVID-19 pandemic. White cement is increasingly preferred over grey cement due to its added benefits, including enhanced heat reflection and aesthetic appeal, especially in warmer climates where these features are in high demand. As a result, white cement is widely used in a range of applications such as pavements, buildings, and decorative structures, enhancing both functionality and visual quality.

In the United States, the market has experienced robust growth in recent years, attributed to ongoing residential and commercial construction projects. For example, in 2022, U.S. commercial construction spending reached approximately USD 97.00 billion, single-family residential construction stood at USD 404.00 billion, and multifamily residential construction amounted to USD 119.00 billion, with projections showing a 4% increase to USD 123.00 billion in 2023.

Key Market Trends and Insights

• Product Segment:

White Portland cement held the largest revenue share of 52.9% in 2024. It is chemically similar to traditional grey Portland cement but differs in color and fineness, making it ideal for architectural and aesthetic applications.

• Application Segment:

The residential sector accounted for the largest market share at 48.52% in 2024, driven by high demand in residential construction projects including houses, apartments, and complexes. White cement is favored for its compressive strength, low alkali content, and visual appeal.

Market Size and Forecast Summary

• 2024 Market Size: USD 9.43 Billion

• 2030 Forecasted Market Size: USD 12.39 Billion

• CAGR (2025–2030): 4.7%

• Leading Region in 2024: Asia Pacific

Order a free sample PDF of the White Cement Market Intelligence Study, published by Grand View Research.